Native Fragrances

Fragrances of the land
Discover an ancient culture of fragrance
Our Story

Native fragrances were born from a rich and undiscovered Māori culture of perfume in Aotearoa New Zealand, the mystical islands of the great explorer Maui. Our Native fragrance delivers you to the magnificent and isolated island chain at the bottom of the South Pacific; the lands first to see the sun.

Sailing by the stars, Polynesian explorers settled the Islands of Te Moana-Nui-a-Kiwa, otherwise known as the Pacific Ocean, trading exotic plants, dreams, and knowledge.

Native fragrances draws on a culture of modern innovation using the native botanicals and fragrances that Māori, as the great explorers of the rising sun, discovered and developed over thousands of years.

We have endeavoured to capture the authentic perfumes of a long-hidden Māori fragrance culture and will continue to search the stars and ocean currents for more with each fragrance and ingredient having its own mythology, intrigue, courage, and romance.

E kī ana tētehi kōrero, i moe iho a Kupe i te pō ka kite i te atua, i a Io, ka tohutohungia mai ki a ia me whiti mai ia i Te Moana-nui-a-Kiwa ki te whenua tērā e whakakitea ki a ia 'he whenua e tauria ana e te kohurangi, he whenua mākūkū, e kakara ana te oneone, kei Tiritiri-o-te-moana e tau ana'.

One narrative says that Kupe was asleep one night when he saw the atua, Io, who instructed him to cross the Pacific Ocean to the land that would be revealed to him, 'a land covered by mist, a damp land with fragrant soil, lying at Tiritiri-o-te-moana'.
Made in New Zealand
Native for Men
Join us on a voyage of tinkering, exploring, adventure and mischief making
as we follow in the footsteps of the greatest haututu mischief maker of them all

Native Fragrances